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	<title>Get Clients Now! Answer Center &#187; Writing/Publicity</title>
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	<link>http://www.getclientsnow.net</link>
	<description>Sales and marketing knowledge base for independent professionals. Articles, tools, examples and audio workshops.</description>
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		<title>How Can You Sell It If They&#8217;ve Never Heard of It?</title>
		<link>http://www.getclientsnow.net/2010/01/31/can-you-sell-it/</link>
		<comments>http://www.getclientsnow.net/2010/01/31/can-you-sell-it/#comments</comments>
		<pubDate>Sun, 31 Jan 2010 20:01:00 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Presenting/Selling]]></category>
		<category><![CDATA[Public Speaking]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

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		<description><![CDATA[Selling professional services can often be a challenge because of their intangibility. When a client hires you to deliver a service such as accounting or web design, they can&#8217;t see the outcome in advance. They have to trust that your work will produce a result they will like, and in most cases agree to pay [...]]]></description>
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		<title>Education: Your Marketing Secret Weapon</title>
		<link>http://www.getclientsnow.net/2009/12/14/education-secret-weapon/</link>
		<comments>http://www.getclientsnow.net/2009/12/14/education-secret-weapon/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 21:56:49 +0000</pubDate>
		<dc:creator>Frank Traditi</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Public Speaking]]></category>
		<category><![CDATA[Success Ingredients]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/?p=852</guid>
		<description><![CDATA[Sometimes my quest for just the right information can completely consume the day. I find myself spending hours searching for the answer to a crucial question, seeking out a product to solve a business problem, or looking for an expert who can tell me what I need to know. If you can give me that [...]]]></description>
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		<title>Publish or Perish</title>
		<link>http://www.getclientsnow.net/2009/01/16/publish-or-perish/</link>
		<comments>http://www.getclientsnow.net/2009/01/16/publish-or-perish/#comments</comments>
		<pubDate>Fri, 16 Jan 2009 16:55:35 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/?p=399</guid>
		<description><![CDATA[When you place a call to a prospective client, does the person you are calling already know your name, even if you have never met? When new clients are referred to you, do they often say that they&#8217;ve heard of you from several different sources? Are you frequently contacted by people who are ready to [...]]]></description>
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		<title>How Will the Media Portray You?</title>
		<link>http://www.getclientsnow.net/2008/07/02/how-will-media-portray-you/</link>
		<comments>http://www.getclientsnow.net/2008/07/02/how-will-media-portray-you/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 20:44:38 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/?p=186</guid>
		<description><![CDATA[Wouldn&#8217;t it be great to get your business in the news? Of course, you&#8217;d like to make sure it&#8217;s portrayed positively. How can you ensure that the media coverage you get showcases your business in the way that you want? Unfortunately, you can&#8217;t. Newspapers, magazines, radio, television, and web-based media all have one thing in [...]]]></description>
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		<title>Building a Nonfiction Book into a Brand</title>
		<link>http://www.getclientsnow.net/2008/06/27/building-a-nonfiction-book-into-a-brand/</link>
		<comments>http://www.getclientsnow.net/2008/06/27/building-a-nonfiction-book-into-a-brand/#comments</comments>
		<pubDate>Fri, 27 Jun 2008 18:45:05 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Audio Index]]></category>
		<category><![CDATA[Running a Business]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

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		<description><![CDATA[Roger Parker interviews C.J. for his Published and Profitable community on how to develop multiple streams of income from a nonfiction book. Included is C.J.&#8217;s story of how her writing career got started and where Get Clients Now! began. Here&#8217;s some of what you will learn: Building a nonfiction book into a company or brand [...]]]></description>
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		<title>Sample Query Letter for Writing an Article</title>
		<link>http://www.getclientsnow.net/2008/02/12/sample-query-letter/</link>
		<comments>http://www.getclientsnow.net/2008/02/12/sample-query-letter/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 15:24:07 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Tools/Examples Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

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		<description><![CDATA[Many magazines, newsletters, and websites ask that you query them before submitting an article. When a publication&#8217;s submission guidelines request queries, don’t try to skip this step by sending a completed article. Instead, compose a query letter like the one below to see if they are interested before you start writing. Kristy Bianchi Moms at [...]]]></description>
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		<title>How to Get Your Articles Published</title>
		<link>http://www.getclientsnow.net/2008/01/12/get-articles-published/</link>
		<comments>http://www.getclientsnow.net/2008/01/12/get-articles-published/#comments</comments>
		<pubDate>Sat, 12 Jan 2008 14:39:27 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

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		<description><![CDATA[Writing articles as an expert in your niche or specialty can help you become more credible as well as more visible. A well-written article on a subject of interest to your target market will get their attention, demonstrate your expertise, and increase your name recognition. The first step in getting an article published is to [...]]]></description>
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		<title>Where can I submit articles for publication online?</title>
		<link>http://www.getclientsnow.net/2007/10/23/submit-articles-online/</link>
		<comments>http://www.getclientsnow.net/2007/10/23/submit-articles-online/#comments</comments>
		<pubDate>Tue, 23 Oct 2007 18:02:58 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Q and A Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/2007/10/03/where-can-i-submit-articles-for-publication-online/</guid>
		<description><![CDATA[Publishing your articles online can be an affordable and effective method of attracting more traffic to your website and building your credibility as a professional. The quickest and easiest way to publish online is to submit your articles to article directories. Here is a list of 16 different article directories to get you started. You [...]]]></description>
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		<item>
		<title>How can I send my ezine to a large number of subscribers?</title>
		<link>http://www.getclientsnow.net/2007/09/30/how-to-send-ezine/</link>
		<comments>http://www.getclientsnow.net/2007/09/30/how-to-send-ezine/#comments</comments>
		<pubDate>Sun, 30 Sep 2007 22:31:28 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Contact/Follow-Up]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Q and A Index]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/2007/10/13/how-to-send-ezine/</guid>
		<description><![CDATA[With a small number of subscribers, you can send your ezine the same way you send regular email. But once you have 50 or more people on your list, you will start encountering problems if you continue doing it this way. What you need is a mailing list management system, and there are three that [...]]]></description>
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		<title>Tooting Your Own Horn</title>
		<link>http://www.getclientsnow.net/2007/09/11/tooting-your-horn/</link>
		<comments>http://www.getclientsnow.net/2007/09/11/tooting-your-horn/#comments</comments>
		<pubDate>Tue, 11 Sep 2007 21:26:06 +0000</pubDate>
		<dc:creator>C.J. Hayden</dc:creator>
				<category><![CDATA[Articles Index]]></category>
		<category><![CDATA[Contact/Follow-Up]]></category>
		<category><![CDATA[Writing/Publicity]]></category>

		<guid isPermaLink="false">http://www.getclientsnow.net/2007/08/19/tooting-your-horn/</guid>
		<description><![CDATA[&#8220;If he who has a thing to sell Goes and whispers in a well, He won&#8217;t be so apt to make the dollars As he who climbs a tree and hollers!&#8221; &#8211; Anonymous Every day in your business, something happens that others should know about. You give exceptional service to a client; you reach out [...]]]></description>
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