That’s really the million dollar question, isn’t it? If only you knew why your marketing efforts weren’t paying off, you could change what you were doing, and start seeing better results. In a recent article, I wrote about the five most common marketing saboteurs. Read more (members only)

As business owners, we are frequently offered “opportunities” that may deliver a significant return, but also have the potential to take up a great deal of time. You may be asked to provide your professional expertise, collaborate on a project, help with organizing an event, or Read more (members only)

While it’s true that many business owners never take time to write a business plan, it’s also a fact that two-thirds of all new businesses fail in the first five years. The majority of failed businesses never had a written plan. Read more (members only)

At a recent presentation on networking, we were asked this question by a graphic designer: “I’m looking to meet CEO’s, CFO’s or COO’s, but when I’m out networking, I meet mostly middle and lower-level managers. What do I do to get to the right people?” Read more (members only)

If you’ve been operating a successful professional services firm as a solopreneur, it can be a smart move to leverage your experience, contacts, and track record in the industry by adding other professionals to your team. Read more (members only)

Does it feel to you like you work all the time, yet there’s always more to do? It seems that in order to do well financially, you must work through the weekends, ignore your family and friends, and leave no time for yourself. How can you get your working hours under control? Read more (members only)

It does seem that the vast majority of marketing advice is aimed at extroverts. “Go to networking mixers and meet new people,” the authorities say. “Make cold calls.” “Speak in front of groups.” “Call people up and chat with them about what’s new.” Read more (members only)

When summer time arrives, all your clients and customers start going on vacation. But what about you, the solopreneur? Do you ever get to take a vacation? Read more (members only)

At a recent presentation, we were asked, “You say that talking about personal topics while networking is good, but if I’m at a business event, isn’t that inappropriate? Won’t the other person be offended?” Read more (members only)

Entrepreneurs are creative people, and frequently come up with new ways to do business. So many, in fact, that you need to choose wisely about which ones are worth your while to pursue. Making the right choice requires more than just determining profitability, Read more (members only)