Answers for: Fear/Procrastination
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What You Are Marketing Is Yourself
“Call us today and change your life,” proclaimed the hot pink flyer on the bulletin board. It was signed “Sunrise Hypnotherapy” with a phone number and a blind email address. No practitioner’s name appeared anywhere on the flyer. Read more (members only)
Ten Ways to Get Your Marketing Unstuck
Have you ever found yourself knowing exactly what you need to do about marketing your business… and then not doing it? You are not alone. Many self-employed professionals find that the hardest part of marketing isn’t figuring out what to do. What’s hard is actually doing it. Read more (members only)
Belief Management: The Missing Ingredient
“Joan, I’m working so hard and I’m not getting anything done!” I have heard some version of this frustrated cry from many an entrepreneur. It’s a common complaint voiced by those of us who sought the freedom to have complete authority over our schedules, only to find Read more (members only)
I’m So Glad You Called
Recently, two women in one of my Get Clients Now! classes reported that prospects responded to their follow-up calls by saying, “I’m so glad you called.” These women realized that they probably would have lost the business if they waited for these prospects to call them. Read more (members only)
Creating a Positive Mindset for Marketing
C.J. Hayden is interviewed by Dr. Maya Bailey for her Positive Buzz Success Program on how to create and maintain a positive, optimistic attitude for marketing and selling. Here’s some of what you will learn: Read more (members only)
Work is Necessary; Struggle is Optional
I hear from many entrepreneurs that marketing is a struggle. They just can’t get enough clients to pay the bills, or they are spending more money to get each client than the sale is worth. So many of their efforts seem to fail. There must be an easier way, they tell me. Read more (members only)
Is Procrastination Holding You Back?
When you look at your marketing to-do list, do many of the items on it look all too familiar? Have entries like “call Donna Sanchez” and “follow up with Floyd Corp.” been copied from a previous week? Putting off unappealing tasks may be human nature, but for an entrepreneur, Read more (members only)
Make a Better Living Doing What You Love
In this audio workshop with C.J. hosted by David Bush of eLifePlans, you’ll learn a winning formula for how to get clients or get hired in any profession. If you sometimes feel trapped between the desire to earn more and wanting to do work you really enjoy, Read more (members only)
How can I overcome my reluctance to make sales calls?
As a professional selling your own services, you may believe that you feel uncomfortable about calling prospective clients on the phone because you’re not a “real” salesperson. But studies reveal that up to 40% of full-time salespeople experience episodes of call reluctance that are serious enough to threaten their careers. Read more (members only)
You Gotta Have a System
In this audio interview hosted by Cole Silver, author of How to Create Wealth and Freedom in Your Law Practice, C.J. describes key sales and marketing strategies for professionals, beginning with the core principle that you’ve “gotta have a system” Read more (members only)
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