Answers for: Joan Friedlander

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Simple Yearly Planning Worksheet


Tool by Joan FriedlanderThe Simple Yearly Planning Worksheet is a great way to organize your thoughts around your goals and planned actions for the coming year. If you start the process by reviewing your progress for the past year (for example, what you accomplished, Read more (members only)

Get Clients Now! Excel Tracking Worksheet


Tool/Example by Joan FriedlanderIf you’d prefer to track your GET CLIENTS NOW! marketing action plan on your computer instead of on paper, you’ll find this Excel version of the Tracking Worksheet handy. You can download the file, fill in the details of your plan, and update as often as you’d like. Read more (members only)

How do I design Appetizers for my Success Ingredients?


Q and A by Joan FriedlanderAs a long-time GET CLIENTS NOW! program leader and now Director of Training and Licensing for GCN, I’ve noticed that one of the greatest areas of misunderstanding for users of the GCN system is the relationship between Appetizers and Success Read more (members only)

5 Negotiating Mistakes: Stop Compromising Your Standards


Article by Joan FriedlanderYou’ve been in business for a few years (or 20) and have earned a certain degree of respect from your customers and colleagues. While some people struggle, getting new business is as easy for you as breathing. Yet you sometimes find yourself Read more (members only)

How can I build the know-like-and-trust factor?


Q and A by Joan FriedlanderIf you’ve ever taken a course in marketing, you’ve heard of the “know-like-and-trust-factor.” It seems it would be worthwhile to understand this factor and what it really means to us. Read more (members only)

Do You Need a Target Market?


Article by Joan FriedlanderA bit of a trick question with just one answer — yes! — but it often meets with varying responses. Some business owners don’t want to choose one, and others had never really considered it (shouldn’t I be willing to work with anyone who is breathing Read more (members only)

Marketing Lessons from an Amateur Gardener


Article by Joan FriedlanderHave you noticed there seems to be a fine dance between taking specific strategic actions to cause your intended results, and having an attitude of faith and trust in order to allow the results to manifest? Read more (members only)

The Action in Attraction


Article by Joan FriedlanderI recently watched The Secret, a 90-minute movie featuring well-known inspirational authors and entrepreneurs discussing the impact of the “Law of Attraction” on our results. Read more (members only)

How is Marketing Like Dating?


Article by Joan FriedlanderHave you ever attended a networking meeting and met someone you really liked and were sure you could help? When they found out about your services and learned how you help people like them they said, “You’ve got just what I’ve been looking for. Read more (members only)

Marketing: Know Your Seasons


Article by Joan FriedlanderLike many capable business owners and professionals, you may be great at what you do and not so great at –- nor thrilled about –- marketing your services. It seems we sometimes spend more time marketing than actually conducting business. Read more (members only)

Joan Friedlander

Joan FriedlanderJoan Friedlander is a business coach and workshop leader dedicated to supporting entrepreneurs and small business owners who are under-productive, unfocused, or pulled in many directions. She created the “Workstyle Approach” to help her clients build a strong foundation for sustainable, healthy business growth.