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To Niche or Not to Niche?


Article by Grace DurfeeShould you focus on a particular niche or target market, or let the niche find you? That’s a question that many service professionals wrestle with, especially in the start-up phase of their business. I recommend a combination approach. Read more (members only)

Stuck! A Metaphor of Mud and Snow


Article by Grace DurfeeHave you ever been stuck? Ever been in a rut that you couldn’t get out of easily? Ever felt that the harder you tried, the more you spun your wheels and the deeper you buried yourself? Read more (members only)

The Art of Networking


Article by Grace DurfeeNetworking is a key ingredient to personal and professional success. Ask small business owners how they get most of their clients and you’ll frequently hear “through word of mouth.” Read more (members only)

Give It Time


Article by Grace DurfeeI made a big pot of soup this week for a potluck gathering with friends. Making soup is not a process you can rush, but it is well worth the wait. Read more (members only)

Grace Durfee

Grace DurfeeGrace is a coach, trainer, speaker, and writer who helps small business owners, new coaches, and career changers achieve professional success while enjoying more balanced lives. Grace leads the GET CLIENTS NOW! program at GCN Virtual University.