One of the most powerful ways to gain more exposure for your business is to offer your services as a public speaker. Public speaking can help grow your business quickly by building your visibility and credibility at the same time. Read more (free access)

Even the best marketing doesn’t always pay off quickly. In the lag time between when you launch a marketing campaign for your business and when you start to see results from it, it’s easy to become discouraged. Especially when you work mostly solo, it can be a difficult task Read more (free access)

Paul Williams of Idea Sandbox designed this nifty tool for filling your marketing pipeline with new contacts after attending a networking event. It’s based on the GET CLIENTS NOW! “marketing recipe” for following up with contacts in Chapter 7: Filling the Pipeline. Read more (free access)

One of the biggest challenges in marketing is getting people to respond to unsolicited calls and emails. When prospects enter your marketing pipeline as the result of your cold call, their casual visit to your website, or your finding their name on a list, you are essentially a stranger. Read more (free access)

What is it that stops you from networking? You know you need to do it; it’s on your action list and you really meant to go to an event this week… if only you knew where to go. Read more (free access)

I’ve been asking successful independent professionals lately what it was they did that launched their success. What activity helped them the most to stop struggling to market themselves and start finding clients with more ease? Read more (free access)

We sometimes look with awe and envy when we see someone who we consider has made it. Why? Because we believe they must know something we don’t know, have something we don’t have — and maybe they do. They had a vision they were willing to fund with their time, energy, Read more (free access)

As business owners, we are frequently offered “opportunities” that may deliver a significant return, but also have the potential to take up a great deal of time. You may be asked to provide your professional expertise, collaborate on a project, help with organizing an event, or Read more (free access)

One of the worst marketing mistakes a self-employed professional can make is to create a marketing plan that consists of activities you don’t enjoy and aren’t good at. There’s no boss looking over your shoulder, so who’s going to make you do things you don’t want to? Read more (free access)